Blade Runner
2049 Experience

Immersive Experience

For Comic Con 2017, we transformed an empty parking lot into the world of Blade Runner 2049. A VR experience kicked off the interaction, plunging audience members into the world of the film; a real life dystopian Los Angeles.

VTProDesign handled all scenic design, animation and production for activation, development and implementation of all practical effect elements, and all fabrication and lighting for the experience.

Attendees used RFID technology to trigger interactive moments throughout an atmospheric marketplace that put fans into the Blade Runner world, dirt, acid rain, and real udon noodles to sample.

Scope

  • Audio / Visual Production
  • Creative Direction
  • Creative Technology
  • Custom Fabrication
  • Engineering
  • Experiential Design
  • Interactive Installation
  • Lighting Design
  • Operation / Support
  • Project Management
  • R&D / Prototyping
  • Visual Content Design

Credits

  • Agency: Giant Spoon
  • Production: VTProDesign
  • Lighting Design: VTProDesign
  • Technical Design: VTProDesign
  • Execution: VTProDesign
  • Scenic Fabrication: ZH Productions